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Monday, January 2, 2012

How to Boost Internet Traffic, Rank, Website Relevance and Profitability

The internet is a means by which individuals called netizens can communicate with one another regardless of where they are. It is also a means by which ideas, products and services can be sold or leased to another. As such a lot of businesses have put up websites to increase their market base and thereby increase their profits. This article will discuss how to increase internet traffic, rank, website relevance, etc., so you do not need to hire expensive website designers, analysts and programmers.

Internet Traffic
This means the number of netizens who actually go into your website. Traffic is driven into a website thru the use of different internet based marketing tools. Some of the more popular tools are social networking sites, forums, links, etc. The important thing to remember here is to pick your battles, only concentrate on sites were your target audience usually crowd together and make sure you reply or get the conversation started and going as long as possible to get more out of forums and blog sites. For social networking sites life Facebook, Google+, Twitter, LinkedIn, etc., you have to be very specific about your initial group. This is because this group will be responsible for tagging and discussing your website, blog, forum, video, etc. The more relevant you are to them the better your chances of being tagged, liked, linked, favorite, etc.

Ranking
Internet ranking is determined by the number of visitor you have on your site as well as search engine result hierarchy. Basically the more traffic you have on your web page the more relevant your content is to a particular result. Therefore the more likely your site is to be one of the top search results.

Relevance
Getting website traffic means having good, readable content. Keeping your website traffic means continually updating your information as well as widening your knowledge base in order to not only keep your existing traffic but gain new audience to cope with the eventual loss of old audience. Look at Facebook, in response to a very slight dip in their audience base they made sure to restructure their user interface as well as add other features, games and applications into their system to cope up with growing pressure from other social networking sites

Tip and Techniques
Increasing internet traffic, rank, website relevance means effective marketing. This is preferably done before building a website but also applies to already existing sites. In essence you need to:

1. Promote your website
2. Tweak your website for search engine optimization
3. Get your website ranked with the top search engines like Google, Yahoo, Opera, etc.
4. Consider email marketing as well as weekly newsletters to increase relevancy as well as to let your audience know of new ideas, concepts, products or services
5. Consider writing regular press releases
6. Hold regular contests, give prizes, provide free membership, etc.

Last, but not the least, internet traffic, rank, website relevance changes every second so provide avenues of interaction like forum support, email support as well as interactive chats to answer questions in detail. But make sure your representative is exceptionally trained and the response is made as soon as possible.

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4 comments:

  1. Its true that technology shape us, it creates new behaviors for the users, both good and bad. On the other hand, we shape technology only by acknowledging it.

    Social Networks

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  2. Being an active member of your community and generating buzz goes a long way in online marketing. Online marketing & SEO practices have allowed businesses to rank higher for their industry's search terms, thus enhancing sales, brand awareness and loyalty.

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